The Fashion Business Manual: An Illustrated Guide to Building a Fashion Brand by Fashionary
It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format – making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.
The Fashion Business Manual is a visual guide of business practicing in the fashion industry.
It applies beautiful graphic illustration to transform the complex theory into interesting read.
The book provides a better understanding of the real world of fashion, from how to predict fabric usage to reading customers’ body language, this book provide insights and knowledges for anyone who are in the fashion industry.
- The world’s first visual guide for fashion business.
- The manual covers branding, product development, wholesaling, retailing, setting up your business and form templates.
- Business information is presented in short, easy to read paragraphs.
- Practical advice is presented in a step-by-step guide with illustrated examples.
- Easy to read
- 16cm x 24cm
- 216 pages
- Fabulous gift for someone starting a Fashion course or Startup Fashion Business